BagelUp creates fun, hands-on New York experiences centered around one of the city’s most iconic foods. Founded by Sam Silverman, known as New York’s “Bagel Ambassador,” the team brings guests together through bagel-making classes...
BagelUp creates fun, hands-on New York experiences centered around one of the city’s most iconic foods. Founded by Sam Silverman, known as New York’s “Bagel Ambassador,” the team brings guests together through bagel-making classes...
Sam, Rory, and Aidan have built something genuinely special here. Reviewers consistently rave about the instructors' warmth and approachability, and the blend of hands-on bagel making with deep dives into NYC bagel history keeps people engaged from start to finish. One reviewer who had lived in New York for over 25 years said the bagels her husband made in class easily beat their favorite local spots, which is high praise in a city that takes its bagels seriously. The experience draws an international crowd, with glowing reviews in Spanish and Portuguese alongside the English ones, suggesting the classes translate well across cultures and backgrounds. Team building groups also get a shoutout more than once. Whether you leave as a bagel convert or just a very satisfied snacker, most people walk away wanting to recreate the experience at home, and that might be the best endorsement of all.
I had a bagel-making class with Brandon and John. It was a blast for me and my family!! They were very knowledgeable and easy to get along with! I learned so many new things about bagels and as an added bonus I got to take all my yummy bagels home. I thank them both so much for this experience!! I would definitely recommend trying it out if you’re in NYC.
Ann Kulpa
August 2, 2026
I had a bagel-making class with Brandon and John. It was a blast for me and my family!! They were very knowledgeable and easy to get along with! I learned so many new things about bagels and as an added bonus I got to take all my yummy bagels home. I thank them both so much for this experience!! I would definitely recommend trying it out if you’re in NYC.
Ann Kulpa
August 2, 2026
